Sunrise Company

More than 40 years ago, Sunrise Company began developing master-planned, golf-course communities in the Palm Springs, California desert, resort area.  Today, Sunrise Company is one of the nation’s most respected residential and country club community developers.  Sunrise Company’s record of achievement includes the establishment of Indian Ridge, home of the Bob Hope Chrysler Classic, and co-developer of PGA West, the Western Home of American Golf, which hosted The Skins Game and The Grand Slam of Golf.  In addition to its 13 resort communities, the Company has constructed over 14,000 homes, built two resort hotels and developed numerous office buildings, shopping centers and commercial hotels.  Sunrise Company is continually pursuing new opportunities in the country’s fastest growing markets.

In November of 1999, Sunrise Company received one of the highest industry accolades with the award of the National Housing Quality Silver Award for the year 2000 for Commitment to Quality for the Indian Ridge Country Club in Palm Desert.

Sunrise Company’s corporate culture, and its adherence to the “Twelve Steps to Success in the Community Development Business,” have been major factors in its continued dominance of one of the most competitive resort community markets in the United States.  The industry experience and longevity of service of the senior management, who average 15 years with the company, is one of Sunrise Company’s most valued assets.  “The Prerequisites” are an important component of the Sunrise Company corporate culture, which has cultivated such an outstanding and loyal team.

Click here for the Sunrise Executive Team.

William Bone founded Sunrise Company in 1963 and is Chairman of the Board and Chief Executive Officer.  A nationally recognized expert in hotel and residential resort/recreation development, Mr. Bone has spoken throughout the country at numerous seminars and before groups interested in residential/country club/resort/recreation and hotel marketing and development.  In 1992, Mr. Bone was inducted into the California Building Industry Association Hall of Fame.

The Company is the developer of the following golf course-oriented master-planned communities and resorts:

  Sunrise Country Club, Rancho Mirage, CA
 Rancho Las Palmas Country Club, Rancho Mirage, CA
Monterey Country Club, Palm Desert, CA
The Lakes Country Club, Palm Desert, CA
Palm Valley Country Club, Palm Desert, CA
 PGA West (co-developer), La Quinta, CA
East Lake Country Club, Chula Vista, CA
Indian Ridge Country Club, Palm Desert, CA
Red Rock Country Club, Las Vegas, NV
Siena, Las Vegas, NV
Royal Oaks Country Club, Houston, TX
Garden of the Gods Club, Colorado Springs, CO
Toscana Country Club, Indian Wells, CA
Marriott’s Rancho Las Palmas Resort, Rancho Mirage, CA
Marriott’s Desert Springs Resort and Spa, Palm Desert, CA 

The Company has also developed the following residential communities:

  Deep Well Ranch, Palm Springs, CA
Sunrise Villas, Palm Springs, CA
Sunrise East, Palm Springs, CA
Sunrise Alejo, Palm Springs, CA
Park Sonora, Palm Springs, CA
Sunrise Villas, San Jose, CA
Sunrise Villas, Las Vegas, NV
Sunrise Villas, Scottsdale, AZ
Benedict Hills, Beverly Hills, CA

Track Record

Sunrise Company's reputation for excellence has been established by the
development of the following country club and resort projects:

Country Club Location Years Homes Total Acres Golf Holes Tennis Courts Other Amenities
Sunrise Rancho Mirage 1973 - 1976 746 190 18 13 12,000 s.f. clubhouse
Rancho Las Palmas Rancho Mirage 1976 - 1978 858 325 27 25 19,000 s.f. clubhouse, 20-acre commercial center, 465-room Marriott Resort
Monterey Palm Desert 1978 - 1982 1,206 375 27 19 27,000 s.f. clubhouse
The Lakes Palm Desert 1982 - 1988 902 316 18 15 38,000 s.f. clubhouse, 25 acres of lakes, streams and waterfalls
Palm Valley Palm Desert 1984 - 1991 1,274 433 36 19 85,000 s.f. clubhouse, sports center and health spa
PGA West (1) La Quinta 1985 - 1991 1,574 316 72 23 Three clubhouses totaling 120,000 s.f.
East Lake Greens (2) San Diego 1991 - 1994 3,300 1000 18 10 6,000 s.f. clubhouse, high school, middle school, numerous neighborhood parks
Rancho Las Palmas Marriott Rancho Mirage 1978 465 rooms 325 27 25 85,000 s.f. commercial building containing restaurants, lounge, and meeting rooms
Marriott Desert Springs Palm Desert 1987 900 rooms 400 36 20 4 restaurants, resort retail and 50,000 s.f. of meeting rooms
Indian Ridge Palm Desert 1992 - 2001 1,068 640 36 14 22,000 s.f. health spa and sports club, 42,000 s.f. clubhouse

Red Rock Las Vegas 1998 1,100 738 36 9 44,000 s.f. clubhouse, 10,000 s.f. sports club
Siena Las Vegas 1999 1,900 667 18 6 39,000 s.f. community center, 15,900 s.f. fitness center & 13,500 s.f. golf clubhouse
Royal Oaks Houston 1999 900 490 18 7 48,000 s.f. golf clubhouse, 11,000 sports club
Toscana Indian Wells 2003 652 620 36 8 90,000 s.f. Club Villa

  1. The Company was responsible for project planning and residential development.

  2. The Company was responsible for community planning, golf course construction, operation and maintenance.

  3. The Company was responsible for community and housing design as well as construction of the project entry, golf course and pro shop.